What does it mean to produce in France?
French manufacturing is changing.
Markets are changing.
Search is changing.
AI is changing.
Customers discover products differently than they did five years ago.
This project documents how founders, manufacturers and industrial leaders adapt to that reality. Through interviews, market research and search intelligence we aim to build a living picture of French production.
Every participant receives a unique perspective on how their business creates, communicates, and captures value in today's market.
STEP 01
A visual map of how value moves through your business, and where it encounters friction.
Demand Recognition ████████░░ Strong
Value Definition ██████████ Excellent
Value Production ██████████ Excellent
Value Transmission ███░░░░░░░ Opportunity
Value Capture ███████░░░ Developing
You'll see:
STEP 02
A concise research brief comparing your internal perspective with the external market.
The brief includes:
STEP 03
Everything produced during the collaboration.
Every interview is analyzed through five dimensions (Value Flow model).
About Bohdan Lytvyn
Full background and approach — bohdanlytvyn.com

Bohdan Lytvyn
"WASTELESS GROWTH" BOOK AUTHOR
I'm conducting an independent research project exploring what it means to create, manufacture and grow products in France in the age of AI search and changing buyer behaviour.
About me: 17 years in Organic Search and growth strategy. Former Senior Manager at Alibaba's European subsidiary. Worked with B2B marketplaces, SaaS platforms, eCommerce businesses, and digital-first companies across Europe.
Based in France. Working in English and French.